BDRC has a team of research professionals dedicated to the Hotel and Hospitality Industry – the only one of its kind in Europe. We research four key areas:

Hotels

Meetings & Conferences

Hospitality & Entertainment

Hotel Inspection / Mystery Guest

Because we focus exclusively on the hospitality sector, each member of the BDRC Hotel Industry Research Team has accumulated a wealth of knowledge and expertise. Team members regularly contribute to papers and conference platforms on the hotel industry and also to the industry press.

Dr. Cris Tarrant is a leading authority on the views of the consumer in the hotel industry.  Tim Sander is responsible for the Global Hotel Guest Surveys.  Matt Costin manages our Meetings Market Surveys and real-time Venue Verdict survey.

Multi-Client Studies in the Hotel Industry
This syndicated research includes:

• BDRC Hotel Guest Surveys
  Launched in 1982, these annual business traveller studies offer an unparalleled depth of analysis on key performance measures in a multitude of markets.  Currently covering Europe, North America, Middle East, Asia-Pacific, Latin America and South Africa.

• Meetings and Conferences
  Three key multi-client studies covering brand performance in the sector; also real-time benchmarking of operational standards to improve business retention and the conversion of enquiries into bookings.

Hotels Short Reports to buy

• The Spa & Well-Being Marketplace
• Loyalty Programmes - Britain & Europe
• British Hotel Industry Key Trends 2007

Custom Hotel and Hospitality Research
Our specialisation in the Hotel and Hospitality industry gives BDRC the knowledge and expertise in carrying out added value ad-hoc studies using a wide range of research methods. 

No other market research agency specialises solely in this industry and gives your company an edge on topics from loyalty programmes to new product development. Please click on the link above for examples of this research expertise.

To enquire about customer research, syndicated projects or published reports please e-mail Tim Sander  or Guy Gilben or call direct on (020) 7400 1000.