Visionary Insight - through dynamic market research

Culture, Heritage & the Arts

Whether your organisation is a visitor attraction, cultural or community venue, public corporation or government body, the requirement to measure, monitor and consult with your audiences and partners has never been greater.  Drawing upon our knowledge of current issues, trends and directives within the sector, we design and implement research to meet strategic, social, operational and marketing objectives.

Our recent clients include:

  • Museums, Libraries and Archives Council (MLA)
  • Liverpool Capital of Culture 2008
  • English Heritage
  • Heritage Lottery Fund
  • Southbank Centre
  • Historic Royal Palaces
  • British Library
  • Somerset House
  • Natural History Museum
  • The National Trust
  • Royal Collection Enterprises

Specific issues we have addressed for our clients in the recent past include:

  • Audience development  
  • Visitor engagement
  • Impact of Lottery funding
  • Economic Impact Assessment
  • Barriers to visiting
  • Benchmarking
  • Market segmentation
  • Brand positioning
  • Assessment of special events & exhibitions
  • Interpretation and presentation of information
  • Orientation and visitor services
  • Concept and new product development
  • Advertising measurement and creative development
  • Membership

To find out more, please contact (click name to email):
Steve Mills Director (020 7400 0381)
Alan Love Director (020 7400 0380)
Emma Bradbury Research Director (020 7400 0385)


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“The team provided excellent technical and practical advice on how to design and manage our visitor and neighbourhood surveys which ensured the delivery of effective and efficient research.”
Gareth Maeer
Heritage Lottery Fund

 

Museums & Heritage Show

   To download our presentation from the 2008 Museums and Heritage Show, please click on the link below:

What Makes a Great Visitor Experience?